Because it contains the following innovativecontributions:
New managerial vision and new management paradigm “manager relevant stakeholder” instead of “manager-subordinate”;
Two innovative managerial mechanisms – “managerial synapse and company relevant stakeholder-based management system”- designed to implement the new managerial vision and paradigm;
A new concept “company relevant stakeholder responsibility” instead of “corporate social responsibility”;
A new concept “pentagon of company – relevant stakeholders’ responsibilities” instead of “Carroll’s pyramid of corporate social responsibility”;
These innovative elements are conceived taking into consideration the difficulties, challenges and opportunities generated by the digital transformations, transition to the knowledge-based economy and the Coronavirus impact.